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Thoughts

AI Monetization: The Inevitable Shift

AI won’t be free. It will be paid for with ads.

Right now, models like ChatGPT and Claude operate on subscriptions. But to scale globally, an ad model is inevitable.

We’ve seen this playbook before:

  • Google and Facebook built billion-dollar businesses by making their products “free” while monetizing attention.

The Ad-Supported AI Future

If you’re not paying for AI:

  • You are the product.
  • Your inputs, data, and behavior train the next generation of AI.
  • The version you get won’t be the best.

Key Points:

  • The most powerful models are locked behind enterprise paywalls.
  • Free versions will be optimized for engagement and ad revenue, not accuracy.

Big Tech’s Playbook:

  1. Make it “free”
  2. Harvest your data
  3. Monetize you

What this means for small businesses

  • AI should work for you, not against you.
  • Small businesses need AI that drives revenue, saves time, and keeps operations running smoothly.
  • The real game isn’t just AI—it’s chips.

The Critical Role of Chips

AI runs on chips. However, few discuss this underlying dependency:

  • 1956: Shockley Semiconductor started in Mountain View.
  • 1963: Fairchild Semiconductor outsourced to Hong Kong at 1/10th the U.S. labor cost.
  • 1970: Companies expanded to Singapore and Taiwan for cheaper production.

Today, while the U.S. blocks China from advanced chips, it remains uncertain if it will slow China’s AI progress.

Remember:

  • AI depends on chips.
  • Chips depend on global supply chains.
  • Without intervention, AI will monetize your data.

The Solution

Small businesses need AI that serves them, not Big Tech. You don’t have time to think about AI 24/7—we do.

That’s why we’ve built a proven system where strategy and software work together to:

  • Drive revenue,
  • Optimize efficiency, and
  • Keep your business running like a well-oiled machine.

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